Baby wearing the bodysuit - front

Little fans start here.


Football-inspired babywear in soft, muted tones — made to be worn on the sofa, at the park and on match day. Sizes newborn to 3 years.

Toddler wearing the co-ord - front

Born from match-day cuddles.


We started Rootstep because football-mad families deserved babywear that wasn't a scratchy replica kit or a plain white vest. Our little ones wanted to match the family on match day — so we made pieces soft enough for nap time and cute enough for the stands.

Every design is soft, breathable cotton in a gentle, muted palette, finished with appliqué footballs, rainbow trails and kit-style stripes. Made for your littlest supporter, from newborn to 3 years.

Ready to kit out your littlest fan?

Soft enough for nap time, cute enough for match day. Free UK shipping over £40.